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Experience

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Peter Winters

A geography graduate of St. Andrews University, Peter has over 20 years of research experience, initially working in consumer research with BMRB, British Airways and SC Johnson’s Wax before joining Isis Research to work in pharmaceuticals. He subsequently worked at P\S\L Research, Medefield, Brand Health International and now offers consumer and pharmaceutical research with Virtual Pharma Research. Peter is based in Montreal, but until 2008, lived in London, England.

He has conducted a large number of international research studies amongst doctors and patients, especially across Europe, but also in North America, South America and Asia. One of the things he has specialised is in introducing quantitative experimental design rigour to qualitative projects with relatively small sample sizes. Peter is familiar with statistical methods using SPSS, has the diploma of market research from the Market Research Society and is a member of ESOMAR and the Market Research Society. Through EphMRA, he has convened training courses on internet research, branding, desk research, advanced qualitative techniques, forecasting, war-gaming, and desk research.

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Chantal Gaboury-Winters

After completing a MSc in biology, Chantal started working in medical market research at P\S\L Research, Montrealin 1999. After a stint at the P\S\L UK office in 2002, Chantal worked for NOP Research and then for the Research Partnership with experience of both quantitative and qualitative projects.